Flat roofed shopping development of concrete construction with open central service yard. Frederick Street, Howard Street date to the enlargement of the town centre by the Effinghams in the later 1850s (Munford 2000, 117). Gently curving boundaries at 90 degrees to Bridgegate on the 1850s mapping may reflect the medieval land divisions into the typical long thin messuages of the period. By the 18th century the Bridgegate frontage was made up of large townhouses with long thin gardens. From 1842 to 1850 these gardens were developed into back to back housing known as 'New Zealand Yard' and New Brighton Yard (Munford 1995, 275). Map evidence shows this housing surviving until at least the 1930s.